Monday, March 10, 2014

Advertiser Backlash For Ugandan Paper

Last month a Ugandan tabloid published a list of that country's alleged "top 200 homos." Following a petition campaign by All Out, one of the paper's major advertisers has pulled out. Via press release:
Orange, a subsidiary of France Télécom, announced its decision to pull their advertising from the website of Red Pepper on Friday, after 77,329 All Out members called on them to remove the advertisements and commit to protecting LGBT employees in Uganda. Red Pepper, a prominent tabloid, recently listed the names and, in some cases, photos and locations of LGBT people in Uganda -- an action reminiscent of the 2009 outing of Ugandan activist David Kato in the (now defunct) tabloid Rolling Stone, who was murdered two days later. “We commend Orange for their leadership in reaction to the Anti-Homosexuality Law” said Andre Banks, Executive Director and co-founder of All Out, an international organization building the global movement for gay rights. “Orange’s decision to withdraw their advertising and to explicitly support their LGBT employees should ring alarm bells for Ugandan politicians and business people about the impact this law could have on the national economy”.

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Monday, December 02, 2013

Principle 6 Merchandise Is Now On Sale

A couple of months ago I reported that Athlete Ally and All Out were joining to offer gear that promotes Principle Six of the International Olympic Committee, which declares opposition to discrimination based on "race, religion, politics, gender or otherwise." Sales commenced today, reports the New York Times:
Andre Banks, executive director of All Out, said the merchandise “allows us to deliver the Principle 6 message on a scale that would make the campaign incredibly powerful.” American Apparel is to sell the merchandise online, beginning early Monday morning, and in stores around the world, beginning on Jan. 1. The line will include T-shirts, hoodies, hats, bags and underwear. The proceeds from the sales of the merchandise, minus the costs, “will go to benefit Russian L.G.B.T. groups in St. Petersburg and Moscow,” Mr. Banks said. Brian Ellner, a member of the Athlete Ally board, called the merchandise “a safe way for both fans and athletes to be visible and take a stand.” “That’s enormously important,” he added, “but our greatest challenge remains keeping the world focused on the real violence and intimidation the Russian L.G.B.T. community experiences.”
Over four dozen current and former Olympians, gay and straight, will promote the Principle Six gear.

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Tuesday, November 05, 2013

Russia: #LoveAlwaysWins

Via press release:
Today All Out, an organization mobilizing millions of people and their social networks to build a powerful global movement for love and equality, released a new short video as part of its campaign urging Russia to repeal its anti-gay propaganda ahead of the 2014 Olympics in Sochi, Russia. The video imagines what it could be like for lesbian, gay, and bi Olympians during the winter games under Russia’s anti-gay “propaganda” law. “Russia’s law makes it unclear whether public displays of affection, coming out on television by mentioning an athlete’s loved one, or even hugging your partner after winning the gold medal could result in fines or deportation,” Andre Banks All Out’s Executive Director and Co-Founder said. “Putin would like us to think gays and lesbians are welcome during the Olympics, but no one will feel safe and welcome while this law is in place.” “It’s not too late,” Andre Banks. “China made serious concessions ahead of Beijing to ensure the 2008 Olympic Games were consistent with international standards and Russia should not be exempt from doing the same. Russia must overturn the law before the Winter Olympics.”

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Monday, October 28, 2013

ATLANTA: All Out Activists Drive Billboard Trucks Past Coca-Cola Headquarters

Via press release:
Today, All Out demonstrated outside Coca-Cola headquarters in Atlanta, Georgia. Coca-Cola is one of the largest Olympic sponsors and has the longest continuous Olympic sponsorship history of any of the sponsors. All Out called upon Coca-Cola to continue their strong tradition of support for the lesbian, gay, bi and trans communities by calling for an end of the anti-gay laws now.

All Out members funded three large trucks pulling huge billboards around the Coca-Cola global headquarters to encourage the company to respond to over 140,000 emails from All Out members asking Coca-Cola to do the right thing and condemn the anti-gay laws. In August, All Out members delivered more than 300,000 signatures to the International Olympic Committee headquarters. Members also urged the International Olympics Committee to speak out against Russia's anti-gay law ahead of the 2014 Winter Games.

Last month the IOC confirmed Principle 6 of the Olympic charter includes protections against discrimination based on sexual orientation, but as long as the anti-gay laws are in place during the Sochi Games the Olympic charter is unenforceable. In September, NBC reported record advertising revenue for the 2014 Games, with more than $800 Million already committed. NBC predicted the total could approach $970 Million before the games. Coca-Cola has been a sponsor of the Olympics since the 1928 Games in Amsterdam.
Photo source.

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