Main | Monday, June 18, 2012

At Tel Aviv Pride

This clip comes from a Canadian site whose description says:
The Size Doesn’t Matter (SDM) campaign is a cutting-edge social media experience that includes videos, an interactive website and promotional give-aways. Aimed at highlighting the multitude of Israel’s accomplishments and contributions in a new, fun and attractive way, this campaign has quickly become Canada’s most successful of its kind, reaching thousands across the country and beyond. SDM aims at highlighting Israeli nightlife, pop-culture, technology, culture, art, innovation and much more!
This might be classified as pinkwashing.

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