LAUNCHED: New HIV Testing Campaign

Via press release from the San Francisco AIDS Foundation:

At the heart of the effort is an interactive and educational website that invites users to create a personalized avatar—a tiny, digital version of themselves. Described as “the most robust avatar generator ever built,” it contains literally billions of customization options, including wardrobe, accessories, tattoos, and piercings—allowing gay and bisexual men to create an avatar as conservative or campy as they desire. Once an avatar is created, it informs the user about the importance of regular HIV testing and helps them to find the nearest testing location. The website also allows users to opt in to receive reminders via email or text from their avatar when it’s time to get another HIV test. The site also includes a channel for HIV-positive guys, which provides health information and resources to connect them to HIV treatment and care.

Go make your avatar and sign up for your reminders.