Amazon To Launch Streaming Video Device
Amazon is readying a new video streaming device similar to Roku and Apple TV.
The e-commerce giant is planning to introduce a device this fall dedicated to streaming video over the Internet and into its customers’ living rooms, according to three people familiar with the project who aren’t authorized to discuss it. They say the box will plug into TVs and give users access to Amazon’s expanding video offerings. Those include its à la carte Video on Demand store, which features newer films and TV shows, and its Instant Video service, which is free for subscribers to the Amazon Prime two-day shipping package. The Amazon set-top box will compete with similar products, such as the Roku, Apple TV, and the Boxee Cloud DVR, along with more versatile devices such as the Playstation 3 and the Xbox. An Amazon spokesperson declined to comment.Amazon is expected to enable Netflix and Hulu on the new device.