Comcast Donates $1.5M In PSA Airtime For LGBT 50th Anniversary Celebration
Organizers announced today that Comcast Corporation is the lead marketing sponsor of the National LGBT 50th Anniversary Celebration. Comcast is providing $1.5 million worth of airtime to broadcast a 30-second National LGBT 50th Anniversary public service announcement (PSA). “Comcast NBCUniversal is a longstanding supporter of national and regional LGBT organizations. We are grateful to Comcast NBCUniversal for its generous support of the National LGBT 50th Anniversary Celebration. Through Comcast’s support, the 50th Anniversary PSA will be the most broadcast LGBT television PSA in history,” stated Malcolm Lazin, Chair, National LGBT 50th Anniversary Celebration. “The PSA commemorates the launch of the organized LGBT movement at Independence Hall, civil rights progress, and shared American values." The organized LGBT civil rights movement was launched when activists from New York, Washington D.C., and Philadelphia staged demonstrations for equality each Fourth of July from 1965 to 1969. When 40 activists picketed in front of Independence Hall in 1965, it was the largest demonstration for gay equality in world history.Philadelphia's Annual Reminder Day was launched by pioneering activists Frank Kameny and Barbara Gittings. The celebration runs from July 2nd - July 5th and most events are free. Learn more here.