ManCrunch Launches Wedding Contest

A lot of folks had decided ManCrunch was a fake site created just to screw with CBS over their Super Bowl advertising policies. But today we hear they are launching a contest to win a gay wedding during Toronto's gay pride parade.

As North America’s fastest growing same-sex dating service, ManCrunch.com has enabled thousands of men to find happiness in a lasting relationship. At this year’s Pride Parade, in Toronto, Canada, our ceremonial float will be loaded with 10 couples ready to receive their nuptials. As the float progresses through the parade, wedding ceremonies will be performed by an officiant, with 1.3 million cheering witnesses. As a proud supporter of gay marriage we believe that ALL people, no matter where you live, your sexual orientation or what gender you are, you should have the right to say “I do” to the person you love. To emphasize our point, we’ve set out to make history.

Does anybody here actually belong to ManCrunch? Reviews?

Clothing Drive

As we all heave a sigh of relief that the stupendously awful (and totally fake) ManCrunch ad won't air during the Super Bowl, we must also wryly observe that something like this Budweiser ad would be warmly received.

BroHarmony.com

The National Lampoon guys are quick with a parody of the gay dating site Super Bowl ad nonsensery. "If Jesus had BroHarmony, he'd probably still been alive because Judas would've been screened out....that's how good it is."

(Via - Queerty)

CBS Rejects Mancrunch Super Bowl Ad

Entertainment Weekly reports that CBS has officially rejected the ad from gay dating website Mancrunch. Yesterday I posted the ad, whose low production values led many to suspect that the entire project was a prank on CBS.

CBS has decided it will not air an advertisement from gay dating website ManCrunch.com during Feb. 7’s Super Bowl XLIV, EW has confirmed. The ad depicts two football-watching men sharing a passionate kiss after their hands touch while reaching into a bowl of potato chips. “After reviewing the ad — which is entirely commercial in nature — our Standards and Practices department decided not to accept this particular spot,” a network rep said in a statement. “As always, we are open to working with the client on alternative submissions.” A rep for ManCrunch.com also confirmed the rejection and called the refusal to air the spot hypocritical. “We are totally of the opinion the ad was rejected due to the homosexual content,” spokeswoman Elissa Buchter said. She added, “The creative is PG-rated and doesn’t feature any tongue or overt sexuality.”

CBS Considers Gay Ad For Super Bowl

All the blowback over Focus On The Family's anti-abortion Super Bowl ad may be having an effect at CBS, who is said to be considering accepting an ad from a gay dating site. Or at least, they are pretending to consider it.

The 30-second spot shows two men excitedly watching the game, before their hands brush as they both reach into a bowl of chips. Suddenly, the two begin making out, much to the shock of a guy sitting close by. According to a rep for the dating site, which operates under the slogan “Where Many Many Many Men Come Out to Play,” the ad was submitted on Monday, January 18th. When the site followed up on the status of the ad on Friday, January 22nd, they were told by CBS that “the spot hadn’t been officially approved yet" by network standards, and that "all the Super Bowl spots were sold out.” “ManCrunch requested the spot get reviewed anyway just in case another advertiser drops out and a spot becomes available, as often happens, and CBS agreed,” added the site’s rep.

ManCrunch officials said they believe CBS has no intention of airing a commercial for their gay dating service, "but do not want to officially ‘reject’ the spot out of fear there may be a backlash from gay advocacy groups.” However, a representative from the network told Pop Tarts that advertising spots were still open, and was unsure where that comment originated. “The ad is still under review, the process takes a little while,” a rep from CBS said. “We still have a lot of ads we have yet to review.”

I'd never heard of Mancrunch before this.

UPDATE: Here's the clip. It's not particularly offensive, not particularly inventive. The production values don't really scream "We have $2.5M to spend on the Super Bowl" either.