Main | Friday, July 13, 2007

Organic, Free Range, With Added Scam

It looks like John Mackey, the CEO of the Mecca of urban angertwinks nationwide, Whole Foods, is about to lose his job after having been exposed for posting anonymously on Yahoo! Finance forums for the last seven years under the alias "Rahodeb", an anagram of his wife Deborah's name. In over 1000 forum postings as Rahodeb, Mackey blasted the operation and stock value of rival Wild Oats as Whole Foods negotiated to acquire the smaller chain, which they agreed to do earlier this year.

As Rahodeb, Mackey wrote, "OATS has lost their way and no longer has a sense of mission or even a well-thought-out theory of the business. They lack a viable business model that they can replicate." The feds are moving to block the merger under antitrust laws and Mackey's web shenanigans will likely bolster their case.

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