Joe The Plumber

Here's McCain's "Joe The Plumber" ad.

Via Daily Kos:

So Joe (whose name is Sam) the Plumber (who isn't a plumber) was used by McCain to attack Obama's tax proposal, though Joe/Sam actually pays less tax under Obama (if he actually got around to paying his taxes.) At :12 seconds in, this professional ad shows the word "everbody". Obviously, some childrens were left behind.