Weatherproof Obama

The White House is angry at the Weatherproof clothing company for installing a Times Square billboard that implies the president is endorsing one of their jackets.

Outerwear company Weatherproof used a recent news photo of the president in front of the Great Wall in Badaling, China, for the advertisement, with the tagline "A Leader In Style." The White House said Wednesday that it will ask Weatherproof to remove the billboard because the ad misleads by suggesting it was approved by Obama or the White House, which has a long-standing policy disapproving of the use of Obama's name and likeness for commercial purposes.

The New York Times and other NYC dailies have refused the ad. Weatherproof has pulled similar publicity stunts in the past.