Ellen DeGeneres Buys $100K Of Airtime
For Her No On 8 Message
Ellen DeGeneres has purchased $100,000 of media time to air her No On 8 PSA. Via press release:
NO on Prop 8 campaign, Equality for All, is pleased to announce today that Ellen DeGeneres has made a media buy to urge Californians to vote NO on Proposition 8. The effort was partially revealed Tuesday when Ellen released a special video to confront false and misleading scare tactics used by those supporting the proposition. DeGeneres is purchasing television time for her ad to underscore the importance of this fight and broaden the reach of the spot.You can view the clip in a post I made on Tuesday and on the No On 8 donation page.
Ellen's message says, "Hi, I'm Ellen DeGeneres. I got to do something this year I never thought I'd ever be able to do: I got married. It was the happiest day of my life. There are people out there raising millions of dollars to try and take that right away from me. You've seen their ads on TV. They're twisting the truth, and they're trying to scare you. I believe in fairness. I believe in compassion. I believe in equality for all people. Proposition 8 does not. Please, please, vote no on Prop. 8."
"In her desire to speak directly to the people of California, Ellen has stepped up as only Ellen can," said Patrick Guerriero, Campaign Director. "Her voice has a tremendous ability to elevate this conversation above the scare tactics and help people understand what's at stake for the people they know and care about. Her generous contribution to the campaign comes just at the right moment - and is done in a way that ensures her conversation with voters continues to Election Day. And it delivers our message that Proposition 8 is unfair and just plain wrong."